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Update: Beth Erickson named interim president and CEO of Visit Loudoun

It was announced Dec. 12 that Beth Erickson, board chair at Visit Loudoun would take over as the president and CEO of the organization while it tries to find a replacement for outgoing CEO and president Patrick Kaler.

Kaler announced Nov. 27 he was taking a job as the president and CEO of Visit Buffalo Niagara. His last day with Visit Loudoun will be Dec. 27.

Erickson takes over in January and will continue to serve until a permanent replacement is found.

She joined the organization in 2005 as part of the Journey Through Hallowed Ground Partnership, which is a non-profit responsible for raising awareness about the area between Gettysburg, Pa. And Thomas Jefferson's Monticello.

Erickson became a member of the board of directors at Visit Loudoun in 2009.

For 10 years prior to her work with Visit Loudoun she was president of Beth Erickson Marketing and Communications, and worked on projects with companies like Home Depot, Lowe's, and non-profits Darrell Green Youth Life Foundation, Northern Virginia Hospital and the Waterford Foundation.

"We are pleased to have Beth step in as the Interim Director, with her experience as our Board Chair and with the Journey Through Hallowed Ground we should transition smoothly," said Jackie Saunders, Vice President for Marketing.

According to a prepared statement, Visit Loudoun has formed a search committee that plans to bring on an executive search firm to help in the nationwide search.


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