One of the largest political action committees in the country, Democracy for America, continued its push last week to turn several local House of Delegates districts blue by launching a new website, TooExtremeForVirginia.org, and a string of online ads.
As the Times-Mirror reported in March
, DFA selected three Northern Virginia House districts for its inaugural “Purple to Blue Project,” a national campaign aimed at turning Republican-held seats in state legislatures Democratic.
Incumbents in the local races include Dels. Tom Rust (R-86th), David Ramadan (R-87th) and Barbara Comstock (R-34th). DFA has endorsed the sitting delegates' opponents, which include Jennifer Boysko, who's challenging Rust; John Bell, squaring off against Ramadan; and Kathleen Murphy, who's looking to unseat Comstock.
In addition to Boysko, Bell and Murphy, Virginia's DFA-endorsed Democrats include Monty Mason in Virginia's 93rd District (around Newport News) and James Harder in the 12th District (in southwest Virginia).
highlights the Republican delegates' stances on social legislation involving abortion, "mandatory ultrasounds," Planned Parenthood and gay rights.
According to a DFA official, the initial online ad buy “will yield between 800,000 and one million individual impressions via tightly targeted search terms and ZIP codes affiliated with each of the five targeted districts.”
Thus far, DFA has spent $4,500 on web buys for the local races, though the group will spend more as the election nears. Additional buys will be made throughout the fall “to ensure that DFA reaches voters via online ads from today through Election Day,” the official said.
DFA was founded by former Democratic National Committee Chairman and presidential candidate Howard Dean. Its chairman is his brother, Jim Dean.
“Purple to Blue targeted races in 2013 will send a powerful message to Republicans across the country: If you wage war on women, working families, and the right to vote in the Statehouse, progressives will defeat you at the ballot box,” Howard Dean said in March.
Based in Vermont, DFA has donated more than $8,000 a piece to Bell and Murphy and nearly $20,000 to Boysko. Altogether, the PAC plans to spend $750,000 on the Virginia statehouse races.