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Ramadan to launch REVOLISM fitness system in D.C. region

Former state lawmaker David Ramadan is launching a new weight-loss program called Revolism. Courtesy Photo
Residents of Loudoun, Fairfax and the greater D.C. area will be among the first in the country to experience a weight loss franchise founded by Loudouner and former state lawmaker David Ramadan.

REVOLISM, the new franchising company, aims to alleviate the major problems of traditional diet and exercise programs seen in the TV show “The Biggest Loser,” in which contestants destroyed their metabolisms and almost always gained their weight back.

REVOLISM focuses on custom-tailored supplements to maximize patient metabolisms for lasting weight loss, improved sleep and energy and reduced stress, according to its founder.

“Everybody has some sort of a deficiency in their bodies. We don’t eat right. It doesn’t matter if you’re tall or short, overweight or not, we still don’t eat 100 percent right. Our body is not getting all the nutrients that the body needs,” Ramadan said. “So regardless what you do on food and exercise, unless your metabolism is regulated, your body is not going to react correctly to dieting or just exercise.”

The system's initial assessment includes a survey of more than 100 questions, a saliva test and a urine test to determine precisely what the patient is lacking in his or her diet and lifestyle. The person is then prescribed natural supplements to accompany a diet and exercise regimen.

“It’s the only wellness and weight loss franchise out on the market based on real science with an absolute, amazing, proven system that we use called the Metabolic Code. This is a system that existed and was available only at doctors offices,” Ramadan said. “We licensed it and made it available to franchisees so they can bring this amazing system to individuals in their homes, at work, or on the go.”

The Metabolic Code is taught in a course for George Washington University medical students as part of an integrative medicine program. It was developed through 30 years of research by scientist James Lavalle, who wrote a best-selling book on the system. Franchisees will receive their training through George Washington University to become certified wellness coaches.

The company focuses on affordability to both franchisees and customers, and is designed to accommodate the busy lifestyles of metropolitan areas like D.C. In addition to traditional brick-and-mortar franchises, REVOLISM offers a virtual model in which franchisees may become personal wellness coaches for an entry fee of $2,500 with a total investment of $10,000-$30,000. The coaches will then be able to meet customers at their homes, saving customers time and money.

“Think of it as a personal trainer – a personal trainer that comes to you as opposed to you go to them. You could meet them at a gym, but they also come to you, to your house, to your office, meet you in a third location. We live in a very fast-paced and busy area, and people don’t have the time to go and waste half an hour in traffic, and that’s if they’re lucky,” Ramadan said.

A first-generation American who emigrated from Lebanon, Ramadan formerly franchised for Curves, a chain of women’s-only gyms in the Middle East. Through his franchising experience, he learned how a franchise must be fitted to the unique lifestyles of consumers in a particular region and how to maximize the benefits of modern technology.

REVOLISM features an online system that allows franchisees to start their businesses within a couple days of signing up and an app for customers to track food intake and exercises.

Over time, Ramadan hopes to expand his program across the country, selling franchises in one region at a time, beginning with the D.C. metro zone.

“78 percent of Americans are overweight, that’s three out of four … 37 percent are obese, so we truly have an epidemic in the country, and we need to treat that. What we’re doing here is not only creating great business that it is affordable for individuals to become franchisees and use, but we are truly hoping to help change, at least in the areas that we’re starting at, change this epidemic for the better,” Ramadan said. “I lost 40 pounds on our system already. I am one of those Americans. I have already had it with being overweight and I have lost 40 pounds in the past six months.”

Ramadan anticipates that the first franchises will open in the region by September or October, including both the virtual model and physical business locations.


Comments


How is this achieved without measuring the resting metabolic rate? Seems like every weight loss “pill” is accompanied by a diet plan and exercise plan. If this will enhance the metabolism, so will weight training and exercise with proper nutrition. Which leaves me to believe that the pill is just a way to attract business? As for supplements, Walk into any vitamin store and you’ll get the idea that you can be cut like an Abercrombie & Fitch model in no time and this sounds just like one. why don’t we go back to regular training and activities ? increasing our calorie deficit and be in BURN mode instead of EAT mode. We as Americans always want the easy short Route that is unsustainable.

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